Strinati states that; “…popular culture signs and media images are taking over in defining our sense of reality for us, and this means that style takes precedence over content, then it becomes more difficult to maintain meaningful distinction between art and popular culture” (Stinati. D, 2004,pg.213)
Culture refers to “ the perceptual frames, values and norms used in social life; as the way society looks at itself as a filter for what it sees.” Michael Keating, The New Regionalism in Western Europe: Territorial Restructuring and Political Change (Cheltenham: Edward Elgar, 1998 pg 153)
Simulacrum is used within ‘24 Hour Party People’; although it is a mirror image of the time in which it is set, it is difficult for some audiences to determine the real. Due to the producer using reconstruction, recycled footage and imagination, it may be difficult for the viewer to understand what is happening throughout the film, on the other hand the producers want the viewer to bring their imagination to the film, creating a sense of nostalgia throughout.
Tarantino uses this theory within his films with themes and techniques from his other films in his newer projects to create the reflection of his previous work.
Popular culture, signs and media images somewhat dominate our sense of reality. It is difficult to differentiate between Culture and Society as they merge and become one way of looking at our reality.
Here is an example from Quentin Tarintino’s Pulp Fiction .
Strinati argues that "Postmodernism tries to come to terms with and understand a media-saturated society. The mass media, for example, were once thought of as holding up a mirror to, and thereby reflecting, a wider social reality. Now that reality is only definable in terms of surface reflection of the mirror" (Strinati. D 2002)
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